Tattoo Services | Luis Farrera | Color & Realism Tattoo Artist NYC
Custom tattoo work by Luis Farrera in New York City
Custom Tattoo Work · Soho NYC

Your Idea. Custom Design. Built To Last.

Black & gray realism, color realism, sleeves, and custom large-scale work — designed around your references, placement, anatomy, and long-term vision.

01 Black & Gray Realism · Detail · Contrast
02 Color Realism Saturation · Depth · Longevity
03 Custom Work Sleeves · Large Scale · One-Off
Core Work

What Luis Creates

The style may change from project to project, but the standard does not. Every piece starts with composition, placement, technical execution, and how the tattoo will continue to read as it heals and ages.

Black and gray realism tattoo by Luis Farrera
Black & Gray · Soho NYC
01 / BLACK & GRAY

Black & Gray Realism

Depth without needing color.

Detailed black and gray work built around contrast, tonal transitions, structure, and dimension. From portrait-driven concepts to architectural, symbolic, wildlife, and larger narrative compositions.

  • Portrait realism
  • Wildlife & nature
  • Architecture
  • Symbolic compositions
  • Detailed black & gray
  • Large-scale projects
Color realism tattoo by Luis Farrera in NYC
Color Realism · New York City
02 / COLOR

Color Realism

Saturation designed beyond the fresh photo.

Vibrant color work developed around skin tone, contrast, pigment saturation, placement, composition, and longevity. The goal is not simply bright color — it is color that remains readable and intentional as the tattoo ages.

  • Color realism
  • Floral & botanical
  • Wildlife
  • Fantasy & surrealism
  • Color portrait work
  • Full sleeve compositions
Luis Farrera creating a custom tattoo in Soho
03 / Custom Design

No Templates.
No Repeats.

You bring the idea, references, placement, and the direction you want the project to take. Luis develops the piece around your body, available space, proportions, and the visual story you want the tattoo to carry.

Custom Concepts Sleeves Large Scale Multi-Session Placement Planning
How It Works

From Idea To Session

A straightforward process for custom work.

01

Send Your Idea

Tell us what you want, where you want it, approximate size, and include reference images plus a clear photo of the area.

02

Project Review

The booking team reviews the information, determines the likely scope of the project, and follows up with pricing guidance and the recommended next step.

03

Custom Design

The concept is developed around placement, anatomy, references, scale, color direction, and the amount of space available.

04

Your Session

Your appointment takes place in Soho, New York City, with the time and focus needed to execute the piece properly.

Tattoo Pricing

Get A Price Estimate

Every tattoo is different. Size, placement, detail, color, composition, and the number of sessions required all affect the final cost. Send us the project information and the booking team can review it before you commit to an appointment.

Start with the idea. We'll help with the rest.

Questions

Service FAQ

Luis works at 132 Crosby St, 4th floor, New York, NY 10012 in Soho, Manhattan. Appointments are scheduled in advance.

Luis works in black and gray realism, color realism, custom tattoo design, sleeves, and larger-scale projects. Each project is designed around the client's references, body placement, and overall direction.

Use the booking form and send your idea, reference images, approximate size, placement, and a clear photo of the area. The booking team will review the project and follow up with pricing guidance.

Session length depends on the size, complexity, detail, color, placement, and how much work can comfortably be completed during the appointment. Larger projects may require multiple sessions.

Yes. Projects are developed specifically around the client's idea, references, placement, anatomy, and available space rather than simply copying an existing tattoo.

Yes. Color realism is one of the styles represented throughout Luis' portfolio, along with custom color work, black and gray realism, sleeves, and larger compositions.

Yes. Clients can submit their project information before traveling so the booking team can help coordinate the tattoo date and necessary project details in advance.

Custom Work
Start Your Project

Tell Us What You Want To Create.

Send your idea, references, placement, and approximate size. Our booking team will review the project and help you with pricing, availability, and next steps.

Get My Price Estimate ↗